BIRMINGHAM, England — August 6, 2025 — NFP, an Aon company and leading international insurance brokerage and consulting firm, today announced its acquisition of Bspoke Insurance Group, a platform of multi-class niche and specialist managing general agents, managing general underwriter and specialist insurance distributors. Headquartered in Leeds, Bspoke has offices in Shropshire, Gloucestershire, Essex, Liverpool and London.
NFP and Bspoke will operate independently, with the Bspoke management team reporting into Matt Pawley, President of NFP Europe. All Bspoke businesses will continue to operate under their existing brands.
“I’m excited to welcome the talented team at Bspoke to NFP,” said Pawley. “With their industry experience, diverse range of specialist solutions and customer-centric approach, they’ve driven exceptional growth and client-retention. The Bspoke team will strengthen our existing suite of insurance solutions while expanding our technical underwriting expertise and specialist product knowledge.”
Bspoke was formed in 2022 through the merger of the Precision Partnership Limited and UK General Insurance Group. The merger provides the market with coverage across sectors, including property, lifestyle, high-net-worth and transportation, as well as flexible distribution options for brokers, affinity groups and schemes. Bspoke’s businesses are built around individual product specialisms and led by highly experienced, technically skilled underwriting teams. They recently earned ‘MGA of the Year’ at the 2025 National Insurance Awards.
Tim Smyth, founder of Bspoke said, “NFP offers Bspoke a fantastic opportunity to build on the platform we have developed over the past two years. With NFP’s support, we can drive strong organic growth, attract top talent and pursue further acquisition opportunities to sustain Bspoke as a leading niche and specialist player with a relentless focus on meeting dynamic client needs.”
