NFP Wins Six Platinum and Six Gold MarCom Awards, Continuing Leadership in Creative Excellence
Awards recognize NFP's dynamic and forward-looking marketing and communications program
NEW YORK – November 18, 2019 – NFP, a leading insurance broker and consultant that provides property and casualty (P&C), corporate benefits, retirement, and individual solutions, is pleased to announce it has won a total of 12 MarCom Awards and eight honorable mentions for creative excellence in marketing and communications programming in 2019.
Since first honoring excellence in marketing and communication in 2004, the MarCom Awards have evolved into one of the largest creative competitions internationally with almost 6,000 print and digital entries submitted each year. The awards are a testament to NFP’s bold, progressive and imaginative approach to elevating its brand marketing to the next level. Data-driven, personalized, and multi-channel marketing campaigns have played a significant role in supporting NFP’s swift growth, business diversification and scale across domestic and international markets. MarCom is administered by the Association of Marketing and Communication Professionals (AMCP).
"We continue to raise the bar for brand strategy, identity and cross-channel storytelling," said Eric Boester, Chief Marketing Officer at NFP. "With our company philosophy, ‘It’s Personal,’ informing our efforts, the team consistently delivers work that drives positive outcomes. We are honored and thrilled to receive the recognition from our peers and are more motivated than ever to continually evolve the NFP brand."
NFP brought home four golds and one platinum award in the Digital Media category:
- The Book of Truthiness
- The Power of One Video
- PartnersFinancial 2021 Invite Video
- SXSW Social Campaign
- 2019 Benefits Insights Trend Report (platinum)
In the category of Strategic Communications, NFP earned two platinum awards:
- Insights from the Experts Series
- Executive Benefits Internal Awareness Campaign
NFP won two platinum awards in the Video/Audio category:
- Innovation Video
- International Video
NFP also won two golds and one platinum award in the Print Media category:
- Prospect Postcard Campaign
- FIRE Whitepaper and Infographic
- Now or Never Whitepaper (platinum)
To view the winning entrants in each category and for the full list of NFP’s honorable mentions, please visit: https://enter.marcomawards.com/winners/.
NFP is a leading insurance broker and consultant providing customized property and casualty, corporate benefits, retirement, and individual solutions through its licensed subsidiaries and affiliates. NFP enables client success through the expertise of over 5,400 global employees, investments in innovative technologies, and enduring relationships with highly rated insurers, vendors, and financial institutions. NFP is the 6th largest US-based privately owned broker, 5th largest benefits broker by global revenue and 7th best place to work in insurance (Business Insurance); 10th largest property and casualty agency (Insurance Journal); and 13th largest global insurance broker (Best’s Review).
Visit NFP.com to discover how NFP empowers clients to meet their goals.